Color matcher
Find that color in any brand.
Pick a color or upload a photo of the wall, the cushion, or the fan deck in your hand, tap the tone you want, and it tells you the closest match across seven brands. The photo stays on your device — nothing is uploaded to a server.
The photo stays on your device. Nothing is uploaded to a server.
Before you buy anything
Screen colors are approximations. Monitors vary, and paint changes with light, sheen and the surface under it. Always confirm with a physical sample before you buy.
This tool compares numbers, not paint. Your screen has its own color profile and its own brightness, the photo you uploaded carries the color temperature of the light that was in the room, and the same color reads differently in matte than in satin and differently again over a grey base than over a white one. Paint a large sample, put it on the actual wall, and look at it in daylight and at night before you order the gallons.
What ΔE means
One number for "how different does it look".
ΔE is the distance between two colors as the eye perceives it, not as a file stores it. Smaller is closer. Every result above carries its own.
ΔE under 1
Effectively identical
Below the threshold where the human eye registers a difference at all, even with the two samples touching.
ΔE 1 to 2
Very close
The difference is real and measurable, but you need them side by side in good light to see it.
ΔE 2 to 3.5
Close
Visible if you compare them directly. On separate walls in separate rooms, almost nobody notices.
ΔE 3.5 to 6
In the neighborhood
Same family, same general tone, but plainly a different color once they are next to each other.
ΔE above 6
Not a close match
A different color. Use it as a starting point, not as a substitute.
How the matching works
Most online color matchers compare in RGB: subtract red from red, green from green, blue from blue, take the distance. It is fast and it is wrong. RGB is not a perceptual space — the same numeric distance can be invisible in one part of it and obvious in another. That is why those matchers hand you results that look plainly different on screen while the list calls them a close match.
This tool converts every color to CIELAB first. CIELAB is built so that equal distances read as roughly equal differences: one lightness axis and two color axes, green to red and blue to yellow. It then measures the difference with CIEDE2000, the formula the CIE published in 2000 precisely because the earlier ones kept failing in specific regions — particularly in the blues and in low-saturation tones, which is exactly where most house paint lives.
CIEDE2000 corrects three things a painter cares about: it weights lightness, chroma and hue differently; it adjusts the blues, where the older formulas overstated the difference; and it corrects greys and near-neutrals, where they understated it. For a wall-color deck full of off-whites, beiges and warm greys, that correction is the difference between a useful list and a guess.
When you tap a photo, the tool does not take a single pixel. It averages a five-by-five patch around where you tapped, so one noisy pixel, a speck of dust or a highlight cannot decide the match.
The limits, said plainly
The hex values in a color deck are the manufacturer’s best digital representation, not a measurement of your can. Real paint shifts with sheen, with the base under it, with the batch and with the light in the room. And a photo has your camera’s white balance baked into it. None of that makes the tool useless — it makes its output a short list of candidates that you then confirm with physical samples.
Juan color-matches any brand at the counter
This page gives you the closest catalog equivalent. The other route, and often the better one, is to have the color matched directly. Juan holds accounts with every major brand and can have a color from one manufacturer matched into another manufacturer’s paint at the counter — from the code, from a sample card, or from a chip of the actual wall you can pry off.
That includes Kelly-Moore colors. Kelly-Moore ceased operations on January 18, 2024, so it is no longer a brand you can buy — but thousands of houses across North County San Diego are painted in its colors, and those colors can still be matched. If you have a Kelly-Moore name or code, bring it. If you do not, a chip off the wall works just as well.
Have a color and no idea what brand it is?
Send Juan a photo, or bring him a chip off the wall. He will get it matched at the counter, including a discontinued Kelly-Moore.