Our work
The job photos go here.
There are no photographs of our own jobs on this page yet, and we are not going to fill it with stock images pretending to be Juan’s work. Until they arrive, this page is the shot list: which photos to take on a job, and how to take them.
Why this matters
The before-and-after pair is the part of the site that sells.
Painting is a visual trade. Nobody buys "prep" or "two coats of colour" — they buy the room in the photograph. In a Housecall Pro survey of 1,040 homeowners, 92% said visuals of past work influence who they hire, and 68% expect photo or video proof of completed work before they decide.
Here is the opening: we went through the biggest painting-contractor sites competing in this area, and almost none of them put before-and-after pairs on the homepage. They hide them behind a gallery link, or they do not have them at all. It is the single biggest gap in the category, and all it takes to fill it is somebody taking the before shot before the work starts.
The before shot costs thirty seconds. It is impossible to get back afterwards. That is the entire difficulty of this page.
92%
of homeowners say visuals of past work influence who they hire.
Housecall Pro survey, 1,040 homeowners.
68%
expect photo or video proof of completed work before they decide.
Same survey.
Projects
What will live on this page.
Each card is a real job of the kind Juan does every week. As soon as the photos arrive, the before and the after sit here side by side.
- BeforeAfter
Kitchen cabinet refinish
Carlsbad
Doors and frames taken down, sanded and sprayed in waterborne urethane enamel. Before and after from the same corner.
Waiting on photos from Juan
- BeforeAfter
Full exterior, 1990s stucco
Oceanside
Pressure wash, hairline crack repair, primer, then two coats on body and trim. Full elevation from across the street.
Waiting on photos from Juan
- BeforeAfter
Whole-house interior before listing
Encinitas
Walls, ceilings, trim and doors throughout. Room by room, with the furniture back in place.
Waiting on photos from Juan
- BeforeAfter
Beach bungalow wood trim rebuilt
South Oceanside
Scraping, filling and priming wood the salt air had taken apart, with lead-safe containment on a pre-1978 house.
Waiting on photos from Juan
- BeforeAfter
Association-approved exterior
San Clemente
Color off the HOA approved list, the sample board, and the finished elevation.
Waiting on photos from Juan
- BeforeAfter
Ceilings and trim, whole house
Vista
Flat ceilings and enamel trim, with the hand-cut line where the wall meets the ceiling.
Waiting on photos from Juan
This part is written for Juan
What follows is the job-site shot list. It is out in the open on purpose, so anyone can see what gets asked for and why. If you are reading this on a job, this is all you need: nine photos per job and ten rules for taking them.
The shot list
Nine photos per job.
Not every job needs all nine, but every job needs the first one. Without the before, the after is just a nice-looking room.
- 1
Before and after from the same spot, at the same time of day
The important oneThis is the most important item on the list. Before anything gets moved, stand in one place and take the before shot. Put a small piece of tape on the floor where your feet were. When the job is done, take the after shot standing in exactly that spot, and then pull the tape. Shoot it at the same hour too: if the before was nine in the morning, the after is nine in the morning. Different sun means a different colour on the wall, and then there is nothing to compare.
- 2
Wide room shot showing the whole wall plane
Back into the corner and get the whole wall — corner to corner, floor to ceiling. Half a wall tells nobody anything.
- 3
Close-up of a cut line where wall meets ceiling
Get close enough that the line fills the frame. It is the first thing anyone who knows paint looks at, and it is your signature. One good cut-line photo is worth ten photos of the room.
- 4
Trim and baseboard detail
Close, and from an angle rather than straight on. The angle is what shows the even sheen on the enamel and the clean line where trim meets wall.
- 5
Cabinet doors, open and closed
Closed shows the colour and the finish. Open shows that the edges and the inside of the frame got painted too. That is exactly what separates a real cabinet job from a fast one.
- 6
Exterior full elevation from across the street
Cross the road. Get the whole house — roof, garage, front door — square in the frame with no poles or cars in the way. If it does not fit, walk further back rather than zooming.
- 7
Exterior detail showing the stucco texture
Close up, with the sun coming across the wall rather than straight at it. Raking light brings the texture out and shows the coating went into the surface instead of sitting on top of it.
- 8
The crew working, with masking up and drop cloths down
This is the photo that answers the question homeowners never say out loud: are they going to wreck my house? Tape on the trim, cloths on the floor, outlets covered. Take it before cleanup.
- 9
A finished room with the furniture back in place
An empty room photographs like a job site. Furniture back where it belongs is how the customer pictures their own house.
How to shoot it
Ten rules, and that is all of them.
None of this needs equipment or any knowledge of photography. It is the same ten things on every job.
- 01
Your phone is fine
You do not need a camera. A phone takes better photos than most of what is on painting-contractor websites right now.
- 02
Turn the phone sideways
Landscape, not portrait. The page is built for wide photos, and tall ones get cropped.
- 03
Turn on all the lights AND open the blinds
Both, not one. Daylight gives the true colour and the lamps fill the shadows in the corners.
- 04
Stand in a corner to get two walls
From a corner the room looks its real size and you can see how it goes together. From the middle everything looks flat.
- 05
No flash
Flash flattens the room, shifts the colour of the paint and puts a fake shine on enamel. Switch it off.
- 06
Wipe the lens
Five seconds on your shirt. Lenses pick up dust and paint, and that is the number one reason photos come out hazy.
- 07
Hold still
Elbows in, breathe out, then press. There is less light indoors than it looks, and any movement shows.
- 08
Shoot the "during" photos before cleanup
The tape and the drop cloths are the proof. Take that photo with everything still down, not after.
- 09
Shoot the "after" photos after cleanup
No buckets, no ladder, no rags. Anything left on the floor is the first thing a viewer looks at.
- 10
Ask permission first — and again before it goes online
Permission to photograph the house and permission to publish it are two different questions. Ask both, and if the answer is yes, send Blake the yes in writing, even if it is just a text.
What not to send
Five reasons to delete it.
Four good photos beat forty average ones. A weak photo does not sit quietly — it drags down the good ones next to it.
Blurry
If it is not sharp on your phone screen it will be worse on a big one. Delete it and take another.
Dark
Unlit rooms, shooting into a window, or after dark. The paint reads grey and dirty even when it is not.
Cluttered, with tools in the frame
Cans, ladders, buckets, rags and cords. In a finished shot they count as mess.
Faces without permission
Not the customer, not their kids, not your own crew without a yes. If somebody is in the frame and you did not ask, do not send it.
Anything that identifies where a client lives
House numbers, street signs, a mailbox with a name, mail on the counter, licence plates. Check the background before it goes.
The homeowner’s permission comes first
It is their house. Ask before photographing it, and ask again before it goes online — those are two different questions, and a yes to the first is not a yes to the second. Nothing that identifies where somebody lives gets published, and if a customer changes their mind later the photo comes down the same day.
Reference examples
Roughly what each shot looks like.
These are not photographs of AJ Paint’s work. They are licensed stock images, included only to show the framing and the light for each shot on the list. No house, no finish and no crew in these pictures has anything to do with Juan. When his own photographs arrive they go above, in the project cards, labelled as his.
Stock photo · reference only
Full elevation
This is what a full elevation looks like: the whole house, square in the frame, shot from far enough back rather than zoomed. Nothing blocking the door or the garage.
Stock photo · reference only
Stucco detail
A texture detail with the sun coming across the wall. The shadow sitting inside the texture is the thing that proves the coating went in rather than over.
Stock photo · reference only
Wide room shot
Whole wall plane corner to corner, daylight, furniture in place. This is how the finished room gets shot.
Stock photo · reference only
The cut line
This is what the cut-line photo means: the wall-to-ceiling junction filling the frame, close enough that somebody can actually judge the line.
Stock photo · reference only
Cabinets
Cabinets closed, square on, lit well enough to read the finish. The missing half is the doors-open shot — that is the one that proves the work.
Stock photo · reference only
Protection
A "during" photo: floor covered, taken before cleanup. This is the one that answers whether the house gets looked after.
Stock photo · reference only
The crew
People working, full body, hands on the tool. No posing — the photo works when the work is visible, not the camera.
When you have them
Send them to Blake.
Blake builds this site and puts the photos up. Send them straight off the phone at full size — uncropped, no filters — with one line per job: which city, what was done, and whether the homeowner has said yes to publishing them.
- Text them or email them, whichever is easier.
- One job at a time is fine — no need to save them all up.
- If you have the before and the after of the same room, send them together and say so.
Blake’s contact details still needed
Blake’s number and email for photo delivery go here. They have not been invented — they need to be filled in before this page goes live.
Here as a customer looking for an estimate? That is Juan, not Blake:
(760) 809-0025